A new research paper from two professors at the University of Mississippi looks at voters' support for Mitt Romney as they find out more about his religion, specifically evangelical Christians. What they found was those voters may not turn away from Romney as they find out more about his faith.
Chingos and Henderson designed a survey experiment that simulated the effect of learning more about Romney’s religion and the beliefs of the Mormon church on political opinions. This study demonstrates that concerns over Mitt Romney’s “religion problem” have been overblown and quite possibly miss a compelling counter-narrative. More specifically:
- Respondents in general—and white evangelicals in particular—were just as likely to support Romney regardless of what they were told about Romney’s religion.
- Information about Romney’s religion may actually increase his support from conservative voters, including among conservative white evangelical Christians.