From a press release issued Thursday:
A few key findings from the survey include:
>> Of the respondents, 40 percent were exhibitors, 37 percent retailers and 14 percent reps.
>> Salt Lake City is the top choice of both retailers and exhibitors if expanded exhibit space and hotel rooms can be provided. Moving the show to two different venues within SLC had 38 percent support and 37 percent opposition from non-Utah based retailers.
>> More than 85 percent of all exhibitors stated they would not accept a move from the main floor of the tradeshow even if a move was necessary to keep the show in Salt Lake City.
>> Of the retailer respondents, 28 percent of those were from Utah and 80 percent of those Utah based retailers are in favor of remaining in Utah no matter what the scenario.
>> However, challenges with Summer Market needs are clearly being felt with 43 percent of non-Utah retailers in favor of moving; 40 percent are not in favor and the remainder are neutral.
>> Denver is the second highest rated location, again only if exhibit and hotel needs can be met. (Currently the Denver convention facility is not large enough to accommodate Outdoor Retailer)